As a regional and national destination for consumers involved in active and healthy lifestyles, LifeSports will provide brands with access to an upscale, educated audience.
The LifeSports concept will feature corporate showcases, specialty retailers and restaurants targeting active, health conscious consumers.
- Direct access to the healthy and active lifestyle demographic including affluent families
- Permanent retail spaces to create activation experiences
- Kiosks and pop-up retail opportunities
- Brands prominently incorporated into the overall LifeSports complex and experience with relevant, organic integrations
- Product demonstrations including displays, sampling and brand ambassadors